Fighting for Simplicity


“Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away.”  – Antoine de Saint-Exupéry


Designing a program like Gazelle is far more involved than you might think. However, the difficulty is not writing code, it is in keeping it as simple as possible. At the core of any great program is simplicity.

Think about it, if you had to babysit a herd of rabbits:

  • Would you rather it be 1 Million rabbits or 10,000?
  • Would you rather they be male or female?
  • Would you rather them be large or small?

No doubt, keeping track of a herd of rabbits is a monumental task. However you answer the questions above – “less” –  is always going to be the right answer.

One of the biggest assets Luke and Nathan bring to Gazelle is this, they are sticklers for writing simple code. After all, they have to babysit the herd of rabbits they are developing. When they get the call to fix a bug, they don’t want to trip over 1 Million bunnies any more than you do.

Luke and Nathan are not contractors, they are the foundation of this company. And because they will be supporting Gazelle for the long haul, they are working hard to keep it as simple as possible.

The next time you see them, feel free to ask how their code bunnies are doing:)


New Website

website gazelle
We have a new look –

We owe a big “Thank You” to Luke for giving our website a much needed makeover!

For those who don’t know, Luke is an artist and a programmer. He has a passion for making computer programs that are functional and artistically pleasing. This is not always an easy balance when early on your focus is naturally on functionality. However, for the past 18 months he has been telling me

“Tim, we really need to update this website” – I on the other hand kept telling him…

“It’s fine for now, the core product is more important, lets just keep our focus on the important things”.

Well, Luke finally had enough and sent me a few screen shots of what he wanted to do. Once we caught a vision for the new look we both decided we couldn’t live with the old one any longer. With that Luke jumped on the opportunity and we had a new website before sunrise the next day.

Thanks Luke!

The Beginning of the Road


Our Story is Just Beginning…

In many ways, 2016 is the beginning of the road for everyone here at the Gazelle Network.

Launching our beta product in January of 2015 was a big deal, but since then we have spent all our time developing new features and pushing out bug fixes. With over 2500 updates now behind us,  Gazelle is approaching a “Feature Complete” status for Phase 1.

By all measures, Gazelle 1.0 has been a success because of the commitment and encouragement we received from our early adopters. Your feedback has shaped and directed this product and we believe this the biggest factor in what has enabled everyone at Gazelle to achieve so much in such a short amount of time.

Our goal is to produce a fully supported software that grows with you and your business. This mission is not complete and we look forward to supporting your business so you can achieve a greater measure of success running your business in the 21st century.

With our Chapter 1 nearly complete, we look forward to seeing how Gazelle will impact the future chapters of your life and business.


The Gazelle Network Team